The GH 15ml Glass Bottles Help Automotive Dealers Provide Efficient and Professional Touch-Up Services
The Compact Size Is Ideal For Small Touch-Ups, With A Transparent Bottle That Makes Color Identification Easy, Making It Highly Favored By Automotive brands and repair shops
In the automotive repair and maintenance market, "small touch-ups" are a seemingly simple yet often overlooked need. Many dealers and repair shops face the issue that existing touch-up containers generally have too large a capacity, leading to material waste and inconvenience in portability. Moreover, precision in color matching is crucial during touch-ups, making small containers with transparent bottles an essential product.
To address these practical pain points, the GH team extended its 15ml glass bottle, originally designed for the beauty industry, into the automotive touch-up sector. Through cross-industry collaboration, we successfully developed a specialized touch-up solution with the perfect balance of accurate capacity, transparent color identification, and an internal brush structure. This solution has been adopted and recognized by numerous automotive dealers and repair professionals.
Client Background
This client is an automotive dealership located in Taoyuan, specializing in vehicle sales, heavy motorcycle sales, repair and maintenance services, and retail parts sales. The dealership provides comprehensive after-sales services for customers, enhancing its brand image and increasing customer satisfaction.
As competition in the automotive after-sales market intensifies, the client sought to add value to its services by offering additional products, enhancing the overall customer experience. In response to this need, GH provided the GH12-696: 15ml glass bottle with brush as a touch-up tool, incorporating it into both vehicle sales and maintenance services. This not only enhanced the dealership's professional image when offering touch-up services but also allowed customers to easily access a practical touch-up tool during the purchase or repair process, adding extra value to the sales experience.
Customer Needs
1. Professional and Convenient Touch-Up Solution: The dealership needed a small, easy-to-use touch-up tool that could meet the demand for minor repairs and be directly applied to localized scratches and blemishes on the vehicle body.
2. Enhancing Brand Image: The client wanted the additional product to not only be functional but also represent the professionalism and quality of their brand, providing extra value to customers while strengthening brand recognition.
3. Easy Storage and Sales: Since the dealership needed to offer these additional products alongside vehicle sales and maintenance services, the touch-up bottle had to be easy to store, transport, and display, while also being effective for sales in the after-sales process.
4. Customer Needs: Ultimately, customers could easily obtain a compact touch-up tool that is ideal for handling minor paint damage, allowing car owners to conveniently manage minor scratches and blemishes on their vehicles.
Solution
1. Compact Capacity Design, Perfect for Minor Touch-Up Needs: The 15ml glass bottle has the ideal capacity for repairing localized paint damage. Whether used by car owners for self-maintenance or by repair shops, it reduces waste and improves material utilization. The transparent bottle allows users to clearly identify the color of the touch-up liquid, making color recognition easy.
2. Built-In Brush for Convenient Operation: The bottle is equipped with a built-in brush, enabling users to apply touch-up paint precisely without the need for additional tools. This simplifies the process, reduces time costs, and improves work efficiency. The design ensures smooth and even application of paint, minimizing errors.
3. High-Quality Brand Image: The glass bottle’s quality and design are highly professional, meeting the dealership’s need to enhance brand image. The transparent and elegant appearance of the bottle makes the touch-up tool more attractive, providing customers with a sense of professionalism and high-end quality during use.
4. Easy Storage and Display: The 15ml glass bottle is easy to store and display, making it ideal for flexible presentation within the dealership’s sales and maintenance services. Its compact size allows for easy storage without taking up too much space, while the product remains visible on display racks, attracting customer attention.
5. Increased Sales Points and Added Value: Designed as an add-on product, this touch-up tool is offered alongside vehicle sales and maintenance services, allowing customers to purchase it as an extra. This not only enhances customer satisfaction but also increases revenue for the dealership, creating a win-win situation.
Project Results
1. Enhancing Brand Image: The professional design of the touch-up bottle has earned high praise from customers regarding the dealership's service quality.
2. Increasing Sales Revenue: As an add-on product, it successfully attracted customer purchases, generating additional sales revenue.
3. Improving Service Efficiency: The easy-to-use design and compact size make repair work more efficient, reducing waste.
4. Expanding Market Application: The product has gained popularity among customers and has become a standard add-on item for the dealership.
Gallery
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Code: GH12-696
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